Since we started in 2015, we considered that “The Best Award”, should be the one that (also) has the biggest capacity to INNOVATE, to bring new and useful features and tools, for nominees, but also winners, and all the other participants and the Industry as a whole: voters, fans, companies, professionals!
That’s why, we were “not afraid” to ask you all:
What makes an Award great? Or more important than the other(s)? Only some awards matter, or all contribute to the industry? How important are the sponsors, the sponsorships and the general support of the (big) companies? Should the companies & professionals support new awards, or is ok to maintain only 2 or maximum 3? All awards show the same interests in companies as in content creators? Should awards focus more on companies or more on creators? What is the role of fans and how much attention should be paid to them by awards?
Of course “it is logical” to say: The best award is the one that is the greatest…:) And a new question is: How we build an award to be the greatest? We should rely only on “some important friends” from the industry, that help us with sponsorships and their important recommendations? Mmmm, easier said than done: as long time participants in many awards, from 2008, and organisers from 2015, we may share with you the “secret”, that the sponsorships for awards, in general, even for “the biggest awards” and even from the biggest companies from the industry, are extremely small… 😉 They barely cover the basic expenses of organizing an event, like food, drinks, music & DJ, renting the places, bouncers, people from organization team, etc…So, at the end of the day, as an award organizer, you remain with a very small profit to be able to build “a great award”… But shhhh, don’t share this secret with others….:p
During the 10 years, from 2015, we tried to answer all these questions, and sometimes we came out with even more questions…:)
Although on our social media and main site, we documented all the new features we brought each year, we try to finally do it better and more organised, within our blog:
2024
2023
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2016
…under construction..